Loick Tanguy, a seasoned marketing consultant, boasts over 29 years of expertise in digital content, spanning video games, VR/AR, and mobile industries, complemented by a strong background in movies and TV series. His global journey includes nine years in Asia (Thailand, Singapore, and China) and pivotal roles at Virgin Games, Mattel, Vivendi Universal/Activision, Manzalab, and WHAT THE PROD. Tanguy's portfolio is impressive, featuring projects like World of Warcraft, Adibou, Barbie, Hot Wheels, Myst, Syberia, Kirikou, and Totally Spies, alongside digital adaptations of Marcel Pagnol’s works. As the former Chief Marketing Officer at WHAT THE PROD, he promoted French IPs with global appeal, steering projects across TV, films, video games, and Web3. Known for its animation expertise, WHAT THE PROD is producing Sylvain Chomet’s Marcel et Monsieur Pagnol biopic and adapting Benoît Sokal’s Syberia into a TV series, showcasing Tanguy's commitment to innovation and storytelling.